Animoca Brands Accelerates Growth with Eden Games Acquisition

The Racing Game Buzz

In a move that’s revving up the gaming and blockchain world, Animoca Brands has officially acquired Eden Games, the clever minds behind racing hits like Gear.Club and the iconic Test Drive series. Founded in the land of baguettes and berets—yes, France—back in 1998, this acquisition marks a thrilling $15.3 million investment that tracks its way into the future of digital entertainment.

A Turbocharged REVV Ecosystem

Animoca isn’t just adding another trophy to its cabinet; the goal is to supercharge its REVV Motorsport ecosystem. Let’s face it: who doesn’t want a “Metaverse first approach” to racing games? According to Animoca’s chairman Yat Siu, this acquisition is set to introduce exciting new blockchain racing games. Talk about a game changer!

Dream Partners for Dream Cars

Eden Games isn’t pulling the brakes when it comes to partnerships either. The firm has strong alliances with renowned automotive giants like BMW, Bugatti, and Porsche. These collaborations could open the doors to a more robust, adrenaline-pumping game experience. Imagine racing in your favorite supercar without leaving your couch, while also flexing your NFT flair!

NFTs in the Fast Lane

Combining the worlds of motorsports and NFTs opens a new highway of business opportunities. Deloitte’s figures reveal that the sports NFT transactions hit a staggering $2 billion in 2022. With Animoca looking to capitalize on this lucrative market, the sky—or rather, the racetrack—is the limit!

The Road Ahead for Animoca

With the unfortunate shutdown of F1 Delta Time—leaving a vacuum after losing its Formula 1 license—Animoca is racing against time to introduce new titles. No details yet, but as the wheels turn, it’s safe to say gamers should stay tuned for what’s next. The crypto industry is no stranger to F1 drama; after all, with over one billion fans expected to tune in to races this season, the spotlight is undeniably shining brightly!