Rap Icons Embrace the Metaverse
This Sunday, the MTV Video Music Awards (VMAs) will feature a performance from none other than rap legends Eminem and Snoop Dogg. But this isn’t just any performance; it’s a virtual rendezvous inspired by the Otherside metaverse and those quirky Bored Ape Yacht Club (BAYC) NFTs. Talk about taking a turn down the digital rabbit hole!
The Otherside and Its Wacky Wizards
For those who might be scratching their heads, the Otherside is a creation that combines the talents of Yuga Labs and Animoca Brands, showcasing a gamified metaverse where creativity knows no bounds. Expect plots of land, animated apes, and a whole lot of cryptocurrency imagery as the vibes come alive!
Snoop and Em’s Big Comeback
After a two-decade hiatus from collaborating, these two hip-hop titans are back with a bang! Their new track, From the D 2 the LBC, is gearing up to surprise us all, complete with music video segments showcasing BAYC NFTs. Snoop’s Twitter tease of “From the D to the LBC… to Jersey @vmas here we come” leaves us intrigued about what visual extravaganzas await us!
Virtual Gold Rush in the Music Industry
The VMAs are throwing caution to the wind by introducing a “Best Metaverse Performance” category, clearly aimed to ride the wave of the digital revolution and, dare we say, resuscitate their dwindling viewership. With past peaks of 12.4 million viewers in 2011 dwindling to a meager 900,000 this year, they might just be taking a gamble that paying homage to the metaverse will reel in the crowds.
- Nominees for the Best Metaverse Performance include:
- Justin Bieber
- Rift Tour: Ariana Grande
- Twenty One Pilots
Financial Frenzy: NFTs in the Mix
Speaking of money, Eminem and Snoop Dogg are both proud BAYC NFT owners, proving their commitment to the digital art phenomena. Eminem picked up an ape dressed to the nines for a cool 123.45 ether while Snoop is more like the “NFT Whisperer”, taking part in numerous projects, including his own The Doggies NFT collection.
Otherside’s Voyagers and Plot Twists
The Otherside isn’t just about performances; it’s about real estate! Well, virtual real estate, to be precise. Holders of Otherdeeds, the NFTs representing land in this burgeoning metaverse, are referred to as Voyagers. They’ll eventually be able to bring their beloved NFTs into Otherside environment!
So far, sales of Otherdeed NFTs have crossed the billion-dollar mark, with a dramatic $23.5 million in sales just last month. That’s a fair chunk of change for digital land!
The Grand Entrance
This metaverse was partially opened to 4,500 exclusive users on July 16, and judging by the ecstatic feedback flooding Twitter, it seems like their first trip was nothing short of spectacular. As one user put it, “Reminiscing over the incredible @OthersideMeta First Trip experience,” we can only imagine the thrill of being among the digital elite.
