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How Bakkt is Riding the Wave of International Crypto Regulations for Retail Expansion

Positive Trends in Crypto Regulations

As the winds of change blow through the international regulatory environment for cryptocurrency, Bakkt’s chief product officer Dan O’Prey is feeling quite optimistic. Speaking at Bitcoin 2023, he shared his insights on how these evolving regulations are paving the way for potential retail expansion across the continent. O’Prey noted that the landscape is shifting positively, which gives him and others in the industry a reason to keep their heads up.

Bakkt’s B2B2C Strategy

For the past couple of years, Bakkt has been honing its identity as a “B2B2C” powerhouse, prioritizing business-to-business solutions that eventually benefit consumers. O’Prey explained that a significant chunk of institutional interest remains focused on Bitcoin, even as the aftershocks of the infamous FTX collapse linger in the air. He commented, “We saw a lot of fallout and issues with companies, practices, and coins in this space that have dragged Bitcoin down with it, even though those had nothing to do with Bitcoin.”

The Regulatory Tightrope

The conversation turned to the elephant in the crypto room: regulatory clarity—or the lack thereof—in the U.S. O’Prey pointed out that while Bitcoin has held its ground as a commodity amid the chaos, the overall murkiness surrounding regulations has created hurdles for broader Bitcoin adoption. “It’s been definitely the most top-of-mind hurdle,” he stated, underlining the critical need for clearer operating guidelines in the crypto arena.

Looking Ahead: International Retail Expansion

While Bakkt’s retail platform currently spins its wheels only in the U.S., a grand international expansion is on the horizon. O’Prey revealed that the company is collaborating with partners to explore jurisdictions that either already dabble in equities trading or are keen to embrace crypto. “We’re identifying places where they have a foothold and can add crypto,” he explained, painting a picture of future-ready ventures.

The EU’s New Crypto Regulations

To sweeten the deal, O’Prey lauded the recently passed Markets in Crypto-Assets regulations in the European Union. “Any form of clarity is by and large good,” he emphasized. This framework not only enlightens businesses on their operational standing but also provides them with the necessary compliance roadmap. O’Prey predicts that regions which embrace regulatory clarity will experience an influx of talent, capital, and job opportunities. Sounds like a win-win scenario!”

Bakkt’s Vision for the Future

As Bakkt continues to navigate the rocky waters of the cryptocurrency world, O’Prey’s insights remind us that it’s a wild ride with opportunities galore on the horizon. With regulatory changes and retail expansion efforts underway, this B2B2C powerhouse might just be preparing to take its game to the next level. Cheers to that!

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