Luxury Brands and Web3 Innovations: Louis Vuitton, Johnnie Walker & Elon Musk Join the NFT Craze
A Luxurious Dive Into NFTs
Luxury brands are no longer just about high-end fashion or top-shelf spirits. Enter Louis Vuitton, a brand that has boldly taken a step into the NFT gaming arena. After launching Louis The Game to celebrate its 200th birthday back in late 2021, the game has amassed over 2 million downloads. You read that right; two million! Players embark on an exciting quest with Vivienne, the protagonist, completing challenges to collect candles and unique NFTs embedded throughout the game. And guess what? There’s a raffle going on for more NFTs until August 4th—consider buying some tickets for this digital treasure hunt!
Larva Labs’ Mysterious Tweet Deletion
In a baffling twist of social media fate, Larva Labs—those behind the iconic CryptoPunks and Meebits NFTs—decided to wipe their entire Twitter history clean. Was it a PR move? A secret act of digital mausoleum building? Your guess is as good as mine! Following their acquisition by Yuga Labs, LL’s founders made it clear they’re not going anywhere. They’ll continue updating fans on their various Web3 projects, even if their past tweets have mysteriously disappeared into the Twitterverse.
Elon Musk’s Bored Ape Chaos
Elon Musk, the notorious meme lord and now Twitter owner, made headlines when he briefly adorned his profile with a blend of Bored Ape Yacht Club NFTs. The result? A jaw-dropping spike in ApeCoin values. But hold your horses! Musk deleted the tweet at the request of original artist Michael Bouhanna, who just wanted a little credit for his hard work. Meanwhile, a sleuthing Twitter user discovered that while Elon owns an impressive collection including some gold apes, not all the featured NFTs belonged to Musk. Talk about a digital identity crisis!
Cheers with Johnnie Walker and VeeFriends
If you thought NFTs were only for the digital art atmosphere, think again! Johnnie Walker has teamed up with Gary Vaynerchuk’s VeeFriends project to offer a unique blend of whiskey and NFT experiences. Holders of the Gift Goat tokens (yes, a goat in NFT form) can unlock 18 curated luxury experiences over the next three years, mixing tangible gifts with exclusive NFTs. It’s a classy combo that’s sure to make your next virtual happy hour more exciting!
More Nifty News and Trends in NFT Space
In the expansive galaxy of NFTs, Coinbase is shaking things up by opening beta access to its NFT marketplace to the general public. The idea? Encourage user feedback while continuously enhancing the platform. In another twist of the market, demand for short Ethereum Name Service (ENS) domain names has skyrocketed, causing a buzz among investors. Shorter IDs are proving to be the new black, with transactions hitting nearly 446 ETH in volume last week. Is the next shopping trend going to be online names instead of physical ones? Only time will tell.