B57

Pure Crypto. Nothing Else.

AI in branding

Surviving the Bear: Essential Strategies for Web3 Creators in Tough Times

Discover key strategies for Web3 creators to thrive during bear markets while focusing on value and long-term growth.

Dfinity Takes on Meta: The Battle Over the Infinity Logo

Dfinity Foundation sues Meta for trademark infringement over the infinity logo, claiming brand confusion in the blockchain sphere.

NASA Declines NFT Usage, Remains Grounded in Digital Space

NASA clarifies that its logos and images cannot be used for NFTs, asserting strict guidelines for digital asset use.

Jack in the Box and FTX US Settle Trademark Dispute Over Mascots

Jack in the Box and FTX US reach a settlement over mascot-related trademark infringement claims. Details remain under wraps.

VeChain Forms Groundbreaking $100 Million Partnership with UFC to Boost Brand Awareness

VeChain signs a groundbreaking $100 million deal with UFC, marking its entry as the first layer-1 blockchain partner. Exciting branding opportunities await!

McDonald’s Takes a Byte Out of the Metaverse with Trademark Moves

Discover how McDonald’s is entering the metaverse with new trademarks for virtual restaurants and McCafe experiences.

Why Everyone Will Still Call It the Staples Center: A Dive into Naming Rights and Local Sentiment

Will fans ever accept the Crypto.com Arena? Explore the nostalgia and resistance against naming rights in LA’s sports culture.

Cardano’s Rise: Leading the Crypto World in Brand Intimacy

Discover how Cardano outshines other crypto brands in global brand intimacy, ranking at 26 and paving the way for the future of cryptocurrencies.

Jam-DEX: The Rise of Jamaica’s Central Bank Digital Currency Amid Controversy

Explore the launch of Jam-DEX, Jamaica’s CBDC, amid community backlash for its name and logo. Will Jamaica make its digital currency credible?

Revving Up Crypto: How Formula 1 is Turbocharging Blockchain Marketing

Discover how cryptocurrency companies are leveraging Formula 1 sponsorships to reach a billion fans worldwide and the rise of NFTs in sports.