Terry Crews Unleashes $POWER: A New Crypto Currency for Artists

Estimated read time 3 min read

The Birth of $POWER

Terry Crews, the beloved actor from Brooklyn 99, has ventured into the world of cryptocurrency by launching his own social currency, aptly named $POWER. Brought to life on the Ethereum Blockchain and through social crypto platform Roll, this initiative aims to empower artists while making their work more financially rewarding. Crews has made a bold statement that this currency is not just a coin; it’s a way for artists to earn income by selling their art, NFTs, physical goods, and experiences.

What Makes $POWER Unique?

So, what exactly is $POWER? It’s a digital token with a cap of 10 million coins— a limited, exclusive offer that only 3.34 million are currently in circulation. Along with Crews, the project also involves Michael Peña and Dakota Xentaras, who are set to strategize its introduction on mainstream exchanges, including Uniswap. This means that early adopters will have a shot at getting in on the ground level of this innovative currency venture.

But Wait, There’s More!

Although details are still emerging, owning $POWER is supposedly akin to holding a piece of Terry Crews himself! He says, “There’s no other way to put it. And I want to be very careful about who is holding me, no puns intended.” There are murmurings of early members gaining “access” to his team, which sounds intriguing, if not downright mysterious.

A Community-Driven Currency

About 100 lucky people have already received their $POWER tokens, and Crews is engaging with the currency’s community via Discord. The actor’s vision doesn’t stop at just creating a social currency. He aims to introduce interest-free microloans for artists in the future, ensuring that $POWER is about fostering an interconnected community. “That’s our long-term plan—to become this space where artists can thrive,” he said.

From Frustration to Cryptocurrency Revolution

Crews’ inspiration for creating $POWER stems from a personal experience in Milan, where he faced racial biases that prevented him from accessing his money when purchasing art. “Bringing it up still makes me angry,” he expressed, revealing that this moment ignited a desire for change in the financial landscape—one that treats everyone equally, regardless of race or age. “The beautiful thing about cryptocurrency is that it doesn’t know your race; it just operates on value,” Crews emphasized.

Akin to Global Ventures

Interestingly, Crews isn’t the only celebrity tapping into the power of cryptocurrency. Rapper Akon has also teamed up with Roll to create a currency for a tech city in Kenya, aiming to support African influencers. Both initiatives highlight a growing trend in the entertainment industry, where celebrities are harnessing the potential of social currencies to empower creators worldwide.

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