The CCN Shutdown: A Cautionary Tale
On June 10, CCN, a prominent cryptocurrency media outlet, dropped a bombshell: they were shutting down. Why? Well, they blamed it on a hefty Google Core Update from June 3 that sent their mobile traffic plummeting by a staggering 71%. Ouch! Jonas Borchgrevink, the founder, expressed frustration about being blind-sided by such a sharp decline, claiming he and his team couldn’t continue operations without ad revenue in this harsh new reality.
The Ripple Effect in the Crypto Space
CCN wasn’t alone in feeling Google’s algorithmic wrath. CoinDesk also suffered traffic losses, leading to comments suggesting the crypto media has been targeted. In fact, even the Daily Mail, one of the UK’s biggest online news sites, reported a similar loss of half its organic traffic. Seems like Google really didn’t have a “one size fits all” approach that day!
Expert Opinions: Defending Freedom of the Press
Members of the crypto community have begun to weigh in, with Richard Red from Decred pointing out that Google’s algorithm changes highlight a pressing issue of centralized power affecting free speech. He remarked, “The changes to Google’s search algorithm can make or break media producers.” It’s the kind of power that makes you wonder if we’re living in a tech dystopia.
Google’s Troubled Relationship with Crypto
This isn’t Google’s first rodeo when it comes to the crypto world. Back in June 2018, they did a full ban on crypto-related advertising. It was like a digital eviction notice for advertisers eager to cash in on the crypto rush. Fast-forward to the present and it’s clear that like many tech giants, Google isn’t making any friends in the crypto ecosystem.
Conclusion: Searching for Answers
As CCN grappled with these setbacks, they quickly sought SEO guidance and consulting to claw back. Whether or not the Google update is entirely to blame remains murky. The crypto landscape continues to be shaped by the whims of big tech, with many calling for greater transparency and fairness in how media companies and decentralized platforms interact. Let’s hope the future holds less algorithmic tragedy for the crypto corner of the internet!
